'Hunch engine' sharpens up your half-baked ideas


By Celeste Biever IMAGINE you could plug a computer into your brain and get the machine to do the donkey work while you concentrate on the creative bits. A novel piece of software that generates names and hunts down pictures gets close to doing just that. The “hunch engine” blends a computer’s ability to rapidly sift through a large number of possible solutions to a problem with human hunches for what looks or sounds right. Whether you are trying to think up a company name or find the perfect image on the web,
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